Ad Land Tour
Someone made the ads you actually stop and watch. Why couldn’t that be you?
BelEve is taking you behind the scenes of the UK’s creative advertising industry; known as Ad Land. If you’ve ever been curious about the people and ideas behind great campaigns, this is your chance to get inside it.
What to expect
You’ll tour Neverland and Mediaplus, meet the creatives, strategists, producers and account managers who make it all happen, and get an honest look at what a career in advertising actually involves. This isn’t a polished sales pitch — it’s a real look at the industry, the roles, and the routes in.
Who is this for?
This tour is for you if you’re 18–22 and drawn to creativity, storytelling, strategy or culture. You don’t need a portfolio or any experience — just curiosity and enthusiasm. If you’ve ever thought “I could do better than that ad,” this day is for you.
Why it matters
Advertising touches everything — music, sport, fashion, tech, social media. But breaking in can feel impossible if you don’t know the right people. We’re changing that. This tour puts you in the room with the people who make it happen.
On the day
- Behind-the-scenes tour of Neverland and Mediaplus plus more
- Meet professionals across creative, strategy, production and more
- Hear about real career paths — including ones you didn’t know existed
- Find out about entry routes, internships and apprenticeships
What to bring
Just yourself. Dress however feels like you — this is a creative industry after all.
Want to see how Ad Land really works? Spaces are limited — sign up below to secure your place.